Top 5 Fashion Games on Unified Platform in Oman Q4 2021

The fourth quarter of 2021 saw interesting trends for the top five fashion games in Oman on a unified platform, encompassing both iOS and Android. Here’s a detailed look at their performance:

Hair Challenge showed a fluctuating download trend, starting from 6.7K in late September and gradually declining to 2.4K by the end of December. The game’s weekly active users also decreased from 36.6K to 20.2K over the quarter. Revenue peaked modestly at $4 in mid-November before dropping to zero for the rest of the period.

Makeup Artist: Makeup Games experienced a significant spike in downloads, reaching a peak of 6.8K in late October, then declining to 823 by the end of December. Active users followed a similar pattern, peaking at 10.9K in early November before settling at 3.3K. Revenue fluctuated, starting at $145 in late September, and dropping to $23 by the end of the quarter.

Doll Designer had a varied download trend, peaking at 4.1K in late September but dipping to 590 in early December before rising again to 1.5K by the end of the quarter. Active users saw a gradual decrease from 9.8K in late September to 3.7K in late December. No revenue data was reported for this game during the fourth quarter.

Project Makeover maintained relatively stable revenue, peaking at $933 in mid-November and ending the quarter at $585. Downloads saw a steady decline from 5.5K in late September to 955 by the end of December. Active users also decreased from 23.8K in late September to 13.2K by the end of the quarter.

Dancing Race experienced its peak download week in early November with 3.6K downloads, tapering off to 711 by the end of December. Active users showed a similar trend, starting at 3.3K in late September, peaking at 8.9K in early November, and ending at 3.5K in late December. Revenue was minimal, with a brief peak of $12 in early November.

These insights come from Sensor Tower, where you can find more detailed analytics and reports on app performance.